Teaware plays a special role in celebrating the New Year, turning ordinary tea moments into meaningful rituals. Red and gold tea sets symbolize luck and prosperity, while zodiac-inspired designs add charm and tradition. Hosting tea-themed gatherings with DIY workshops or heirloom teaware creates deeper connections. Exploring global styles like Japanese matcha bowls or Turkish teapots enriches the experience. Every cup becomes a symbol of celebration and hope.

Cross-border e-commerce isn’t as simple as it seems. While success stories sound enticing, they often hide the challenges: advertising costs, traffic generation, and SEO expertise. For beginners, SaaS platforms like Shopify simplify the process by handling technical details, letting you focus on operations. WordPress may offer flexibility, but it demands tech skills that many lack. If you’re still exploring, platforms like Temu or AliExpress are great starting points. Remember, building a site is just the first step—generating traffic and running efficient operations are ongoing challenges. Success takes time, effort, and persistence in this competitive industry.

In 2019, I chose Shopify for my e-commerce website due to its simplicity and robust plugin ecosystem. Its one-click integration and growing customization options allowed me to focus on promoting Dehua ceramics. Shopify continues to empower my business, proving itself an invaluable tool for entrepreneurs.

Returning to Dehua in 2017 reignited my passion for its ceramic heritage. Inspired by Kintsugi and ancient artistry, I launched Best Ceramics in 2019 to share the excellence of Dehua’s white porcelain. Five years later, this journey continues, fueled by tradition and your support.

Five years into my teaware brand journey, I’ve learned the importance of diversifying beyond social media. Shifting focus to SEO and content marketing has strengthened my brand’s independence and connection with customers. This blog shares lessons from challenges and successes, including planning impactful campaigns like this year’s Black Friday promotions.